Employ These Best Practices for Web Design and Navigation Little things make a big difference on a website. For example, think about website navigation. Structure, labels, and speed have a…
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A swanky, fast website that uses the wrong keywords is likely to fail. The more effective keywords you pick, the more they’ll bring visitors to your website. Use this simple process…
Focus on 1 or 2 long-tail keywords that match up your ideal reader’s intent Focusing on long-tail keywords is a great SEO tactic. Long-tail keywords are keywords or key phrases that are more specific –…
What are Search KPIs and which ones should website owners know about? After putting in the countless hours it takes to design a beautiful website, blog post, campaign, etc., you…
Search engine optimization (SEO) is essential to all nonprofits, and at its core are keywords. These keywords can help you reach the top of search results and attract the attention…
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