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Because responsive websites adapt their layout to the device they are being viewed on, whether it’s a desktop, laptop, tablet or smart phone it makes it easier for visitors to read and navigate a website without having to constantly pan and resize the screen.

Make your customers happy with a site that is a delight to browse on any size of device. 

Straight from Google:

“With increasing smartphone usage, making a website that is friendly to smartphone users has now become a critical part of website management.

Responsive design: serves the same HTML for one URL and uses CSS media queries to determine how the content is rendered on the client side. This removes the possible glitches of user-agent detection and frees users from redirects. This is Google’s recommended configuration.”

The internet is no longer used primarily desktop computers and the internet usage on mobile devices is increasing every day.  If you don’t want to loose potential clients then you need a great looking website with responsive web design, i.e. optimized for mobile browsing.

61% of mobile customers admit that they are likely to go to a competitor site after visiting a mobile unfriendly site.

Are you a brick and mortar business? 80% of business for companies that serve a geographic area come from within 5 miles of their location.

Did you know that one half of all local searches are performed on mobile devices?

You need to do everything in your power to make sure you capture these leads. Having a responsive website is no longer simply a nice feature; rather it is a necessity and will literally impact the future growth of your business.

If you already have website built with FrontPage, Dreamweaver, or other HTML-only platforms and need it converted to WordPress our BNI’s resident wesbite developer David Innes of can help. He’ll help you convert your old site to a new, easy to edit and extend WordPress website. This will keep your website and business future friendly because WordPress is popular, modular and open-source. [Click here to learn more]

What are your thoughts about responsive design? Have you already implemented a responsive design for your website or are you planning to do so soon? Share your thoughts below![clickToTweet tweet=”BNI SEO Tip #4: You Need Responsive Web Design (Mobile Friendly)” quote=”BNI SEO Tip #4: You Need Responsive Web Design (Mobile Friendly)”]

Geoffrey Purkis

Geoffrey is the Founder and CEO of Seattle Web Search. He’s a web developer and SEO (Search Engine Optimization) expert located in Seattle, Washington with extensive experience in the field. Geoffrey specializes in helping his clients find the right combination of web, search, social, and video content to get the best results from their online marketing efforts.


  • Amanda Johnston says:

    What happens if my website does not have a responsive design?

    • Kathleen Ryan says:

      If you website does not have a responsive design, it will be harder to reach more customers as customers often use mobile devices to find information.

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