WHAT WE DID
We worked with All Kleen’s existing marketing team (Tammy: Writer, and Jonathan: PPC) to improve All Kleen existing SEO strategies.
All Kleen Carpets came to Seattle Web Search in 2017 had been blogging 2-7 times a month since 2013. This got them to about 700-1000 people a month to their website. They needed a strategic approach to digital marketing that could introduce the brand to new local markets and scale along with their business.
We started by building on the blogging success that they were already experiencing using YouTube. We created a series of videos and then promoted them using social media and other strategies.
Over a period of 4 months, we doubled the number of Al Kleen’s 1-3 Ranked keywords and increased their traffic by 172% bringing in 534 more unique monthly visitors.
Eventually we started to see diminishing returns on the YouTube strategy so we started diversifying our target keywords to other areas around Lynnwood, WA like Edmonds, Mountlake Terrace, Mill Creek, Alderwood Manor, Brier as well as other service offerings besides carpet cleaning like water damage restoration, upholstery cleaning and hardwood, tile and grout cleaning.