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How to make business videos in less than 1 hour!

  1. Sign up for Animoto.com (1 month free discount link!)
  2. Make a video
    1. Upload some photos or video.
      1. Don’t have photos, try pablo.buffer.com
      2. Don’t have video, try:
        pixabay.com/videos
        stock.adobe.com/video
        videoblocks.com/videos/footage
        videvo.net
        videezy.com
        videos.pexels.com
    2. Copy some text from your website / create a video script from 3 questions:

      Who, What, Why

Examples

#1 – exactelectric.com

Who am I: seattle electrician

Who am I targeting: home owners

What am I offering: recessed lighting

Why should home owners care: save energy, interior design

#2 – westsidebaby.org

Who am I: seattle nonprofit

Who am I targeting: low-income families and parents

What am I offering: collect, inspect, distribute free diapers, clothing, cribs and safety gear for babies and children

Why should parents care: want to help others, set a good example, clean out the pantry

#3 – dreamdinners.com

Who am I: seattle food store / online service

Who am I targeting: parents and families

What am I offering: solve dinner time challenges

Why should parents care: share more moments, less dinnertime stress, eat healthier

What do you do with your new video?

  1. Create a YouTube business page channel
  2. Embed a YouTube video on your website
  3. Make a YouTube url that auto subscribes to your channel
  4. Ask for comments on your new video
  5. Upload and share your video to Facebook
    (We recommend to wait a day or more after uploading to YouTube first, or upload a shorter version with a call to action at the end to the full version on YouTube)
  6. Run some YouTube ads:
    We have a series of Google Grant webinars that go over the basics of Google AdWords
    We are also working on a blog post and video with a tutorial on YouTube ads specifically, sign up for our newsletter for updates or follow us Facebook
  7. Sign up for our newsletter for more tips!
Geoffrey Purkis

Geoffrey is the Founder and CEO of Seattle Web Search. He’s a web developer and SEO (Search Engine Optimization) expert located in Seattle, Washington with extensive experience in the field. Geoffrey specializes in helping his clients find the right combination of web, search, social, and video content to get the best results from their online marketing efforts.

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