YouTube Content Engagement has four considerations: Views Social Media Exposure Embeds, and Responses and Comments Each component addresses a single aspect of the primary goal of bringing awareness and traffic…
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If you have been on social media at all within the past two years, then you likely recognize that video is changing the way people and brands communicate. Several platforms…
Both platforms have new high-quality original series are on their way. Within the United States, digital advertising has overtaken more conventional forms of advertising, like TV. Now, Google and Facebook (the biggest…
There is always an undisputed champion that at some point comes into question. But if the champion is the brand top level domain Google, we must be cautious. Microsoft has…
What’s the best spot for your video content? If there was a time where the online video competition was an easy race to win for many sites, today there’s no…
Want to win a Shorty, Webby or some other international marketing awards, but there’s no big budget campaign or flashy case study? Well, you can do it. James Chen says you definitely can….
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