Optimizing your blog and webpages is very important when it comes to getting attention online. It makes your website more visible to people searching for keywords related to your products…
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Focus on 1 or 2 long-tail keywords that match up your ideal reader’s intent Focusing on long-tail keywords is a great SEO tactic. Long-tail keywords are keywords or key phrases that are more specific –…
Next in the spotlight is a member of the blogging team, Vincent Pontorno. Question #1: What drew you to SWS originally? I liked the mission and the services that the…
In today’s fast-paced, technology-driven work environment: one skill can set a successful business apart. Writing. Even more so than interpersonal skills, writing is what enables businesses to communicate effectively and…
The first person from our content marketing team to be in the spotlight is Crystal Michels. She finished off her internship with us towards the end of 2017. Question #1:…
What’s the best spot for your video content? If there was a time where the online video competition was an easy race to win for many sites, today there’s no…
Next in the spotlight is the current supervisor for the Blogging team, Hannah Abraham. Question #1: What drew you to SWS originally? I’ve heard of SEO but never had any…
We often see some confusion over SEO, content marketing. The question is, how do they fit together? The truth is that they both are a natural fit for each other....
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Learn how in this guest post by Content Marketing expert Wendy Sloneker… Let’s dig into what a content marketing approach actually is with examples of how it works….or doesn’t. What...
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Are you one of the growing number of small business owners looking to market your products and services online? There hasn’t been a better time than now to introduce yourself…
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