Content marketing is a strategic marketing approach that focuses on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly-defined audience—and, ultimately, to drive profitable customer…
Improving your readability score on WordPress will also improve your SEO ranking on Google. Attention spans run short on the internet—it’s so easy to scroll for a few seconds and…
If you’re looking to increase organic traffic to your site, having a solid SEO strategy will get you there. This article will go through some basic strategies that can show…
Why Blog Promotion is Important When it comes to creating a blog supported by a large, passionate audience, writing great content is only half the battle. Knowing how to promote…
Alt-text is like a caption, only it’s built into your images rather than written beneath them. They’re typically used to make content accessible for visually impaired users but can also…
Know your audience before you begin writing your first draft! This will help you identify the goals of your writing and the kind of voice you need to achieve them….
Learning SEO can be confusing. Google hardly helps matters because it changes policies and algorithms regularly. However, there is one thing that will always help boost your SEO: blogging. Here…
Storytelling is the essential vehicle we, as human beings, use to relate to one another. From the time we are kids, we are told hundreds of stories a year–to incite…
If you are trying to persuade someone with your writing, you must understand the necessary steps. In the past, persuading someone to do something was relatively simple, but now it…
Getting people’s attention is sometimes one of the hardest things to do in this busy world, especially when we are all glued to our cell phones. We are constantly bombarded…
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