Learning SEO can be confusing. Google hardly helps matters because it changes policies and algorithms regularly. However, there is one thing that will always help boost your SEO: blogging. Here…
Most people have a small attention span, so it’s best to get right to the point with your writing. If you are writing blog posts for your business, they should…
One of the most important things to keep in mind when building a website is your user base. Which demographic(s) is your website trying to target? How familiar are they…
Maintaining a functional, SEO-friendly FAQ page is an important trademark of a successful website. Many people tend to overlook this simple feature that can be a major driver for your…
Storytelling is the essential vehicle we, as human beings, use to relate to one another. From the time we are kids, we are told hundreds of stories a year–to incite…
If you are trying to persuade someone with your writing, you must understand the necessary steps. In the past, persuading someone to do something was relatively simple, but now it…
Getting people’s attention is sometimes one of the hardest things to do in this busy world, especially when we are all glued to our cell phones. We are constantly bombarded…
Optimizing your blog and webpages is very important when it comes to getting attention online. It makes your website more visible to people searching for keywords related to your products…
Focus on 1 or 2 long-tail keywords that match up your ideal reader’s intent Focusing on long-tail keywords is a great SEO tactic. Long-tail keywords are keywords or key phrases that are more specific –…
Next in the spotlight is a member of the blogging team, Vincent Pontorno. Question #1: What drew you to SWS originally? I liked the mission and the services that the…