Google Alerts is a helpful tool for monitoring how many times your company name – or something related to it – is searched or mentioned on Google. Besides keeping tabs…
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1. Be Straightforward Don’t beat around the bush. If you need something, just ask. Make sure to tell the truth in all instances, whether it be over text or in…
Google My Business (GMB) is a free tool that lets you manage how your business appears on Google Search and Maps. That includes adding your business name, location, and hours;…
Contact form spam has gotten out of control lately (so has Robocalling, but that will have to wait for another blog post). I have been adding and testing out every…
When thinking about digital marketing, conversion rates are key. With the chaos of COVID-19, it’s no surprise that conversions have gone down in most industries. Even industries that had experienced…
Time’s up. As of May 25, 2018, the General Data Protection Regulation (GDPR) is in effect. It is the most comprehensive set of data-privacy laws to date. And it applies…
What are Search KPIs and which ones should website owners know about? After putting in the countless hours it takes to design a beautiful website, blog post, campaign, etc., you…
‘Coronavirus’ results pages have become ad-free resource hubs on Bing, Google and other search engines. Bing has launched a COVID-19 tracker that displays the number of confirmed cases worldwide. The data is…
Analysts expect Google and Facebook will experience ad revenue declines in travel and other industries most affected by global efforts to slow the spread of coronavirus. On the ground, marketers…
There is one main goal when creating a website. Many think it’s simply to get as much traffic on the site as possible. However, if you have a high rate…
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