It’s no secret that Facebook has been (and currently is) in the hot seat in regards to their involvement in and awareness of the improper use of their social media…
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A ProPublica report has revealed the perils of relying on an unchecked algorithm and self-reported user data. More than 2 billion Facebook each month use it to share personal and…
Next in the spotlight is our Social Media team’s supervisor, Riley Ellis! Question #1: How long have you been the Social Media Supervisor? Since December Question #2: How did the…
Facebook has overhauled how it ranks the posts, videos and photos that appear in its users’ News Feeds, introducing major changes on Thursday designed to put what friends and family have to say…
Almost everyone uses Google and its various apps, making it highly beneficial for your business to gain attention. Google+ is a must for every online business aiming to maximize visibility within…
Follow These Three Quick Steps and You’ll Learn How To Embed Google Plus Reviews Reviews from previous clients and customers are available and important to take advantage of. By following…
In January 2014, Google’s Matt Cutts released a video saying that social signals––metrics such as Facebook likes and Twitter followers, which indicate a profile’s authority and influence––do not affect search rankings. This statement…
In a survey from McKinsey & Company, it says email is a more effective way to gain customers than social media sites like Facebook and Twitter. Email works almost 40 times better…
People tend to think of Google Plus as just another social network. What most people don’t realize, is that you get "points" for every bit of activity on Google+, this makes...
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Social media has completely changed the marketing and advertising industry by making it possible to implement relatively inexpensive marketing campaigns. However, social media marketing can be overwhelming and time consuming…
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